One of the biggest auction houses in New England, Smith's has a significant number of comprehensive estate auctions throughout the year. Smith's was early to realize the potential of the web to prep and entice potential auction visitors and reach out to potential sellers, and we initially developed a very rudimentary site to get the ball rolling. Several subsequent rebuilds have led to a very involved site that can serve hundreds of images across hundreds of auction lots for a given auction, and allows Smith's staff to manage the process entirely.

Built in ColdFusion on a MySQL back-end with a custom content management module. Makes use of a modified version of the amazing lightbox js script.

• www.wsmithauction.com